Why Is Vintage Fashion So Popular?

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Why Is Vintage Fashion So Popular?

2023/12/27

Why Is Vintage Fashion So Popular?

The road ahead of life. We always tend to miss the past and compare with it, but we can only keep moving forward. With the development of fashion, countless ancestors and masters have designed amazing works, and now facing the complex and diverse clothing styles, people tend to prefer mature design works in the past, which are more characteristic after the test of time. The retro style is a kind of mature style full of nostalgic emotions and has been tested by time.

Why Is Vintage Fashion So Popular? Because it has the charm of "nostalgia". Whether it is the retro-college style, the retro-sports style, or all the other retro sub-styles, the key is that they are all remembering or paying tribute to the past. "When a thing has a sense of history, it has its value", which is what history tells us. Here is the brand RAINBOW TOUCHES, so of course we pay more attention to whether the street style can be combined with the "retro nostalgia" style.

Classic retro style can be interpreted in the way of street style.

Vintage street style item matching display - Look 1

Vintage street style item matching display - Look 2

The retro and vintage clothing looks on the runways of major well-known brands, with their retro styles constantly influencing contemporary fashion trends, are dazzling with various complex vintage washing techniques.

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With such a popular retro nostalgic style, RAINBOW TOUCHES, who chase the trend, naturally won't miss out.
"We cherish the things of the past, only to preserve the traces of time," which might be the meaning of why the washed and vintage finishes and retro colors are so popular.

Vintage street style item matching display - look 2

The ability to produce such exquisite wash-processed clothing products is due to RAINBOW TOUCHES's highly specialized production machinery and skilled production workers as a strong foundation. RAINBOW TOUCHES is a highly specialized clothing manufacturing factory.

With the popularity of the retro nostalgic style, the washing process has emerged, and many of RAINBOW TOUCHES's clients have gradually become aware of this process. From the initial curious experimentation to a large number of orders, we have formed deeper cooperative relationships with our clients. After learning that RAINBOW also has original products, our clients have also proposed their own product requirements, asking us to design their own retro washed styles for them.

The client proposed the "wind" element as a design element for a hoodie.

Design inspiration: The traces of the wind - the places where the wind blows.

This is the design concept and color selection constructed by the RAINBOW TOUCHES designer based on the element requirements provided by the client.

Design drawing - the designer has injected a story into it.

Fabric selection - 460g super thick cotton jersey fabric.

This 100% cotton fish scale texture thick fabric can be washed with a washing process to create many desired textures, thus achieving the desired "wind trace" effect desired by the designer.

A production cooperation of 5,000 products was reached with customers.

After viewing the design drawing, the client highly recognized our design and wanted to incorporate their desired letter element "Never Settle" as well as adding color requirements. After further communication, the designer completed the final renderings the client wanted. Based on the design drawing, the sample clothing was produced, and after the client received the sample clothing and confirmed that the color, fabric, craftsmanship, and size of the sweatshirt met their expectations, the final order of 5,000 pieces was agreed upon.